While the sports betting patent space might still be in its early stages compared to others, competition is rapidly heating up. Larger, publicly-traded US-based companies like Draftkings and Penn National Gaming show surprisingly low patent activity in the space, especially when compared to the activity of other large companies in sports technology. As discussed in a previous insight, this is likely due to the novelty of the space as sports betting is slowly becoming legal in most US states. The sluggishness of most of these companies to the patent space could lead to trouble down the road if forced to license or acquire technology by one of the smaller companies that began filing early. 

One company of particular interest is AdrenalineIP. While the company doesn’t operate a major sportsbook or have near the public notoriety of the aforementioned companies, it is quickly developing a significant patent portfolio in the space and wasting no time doing so. The company began filing in 2017 and has since risen as a leader in the space. AdrenalineIP has been able to build a portfolio quickly by taking advantage of the USPTO’s Track One program which allows patents to skip the line for examination for a fairly sizable fee. By fast-tracking its applications, the company has also made its way quickly through the Patent Office securing enforceable rights for most of its applications only months after filing. It also appears to be maintaining the families through continuation applications allowing it to broaden claims and seek protections not granted by the original patents, adding value to its portfolio. Altogether, this strategy appears to be setting up AdrenalineIP to be a prime candidate for acquisition or licensing.

While this is a strong start, keeping up this level of activity is crucial for AdrenalineIP to compete in a field that is developing so quickly. Keep up with AdrenalineIP’s activity and monitor other leaders in the patent space by following the Sports Betting Patent Forecast®.