Hard-to-Find Patents Reveal Nike’s up to something. Is it their Next Big Thing?

Patent activity always leads market activity and when the COVID-19 pandemic surprised the world in 2019, it put a stop to many anticipated developments. One of which could be Nike’s smart shoe, and we’re not talking about a self-lacing…

Under Armour developing a smart shoe that reads blood pressure

Under Armour is developing a smart shoe that tracks a wearer's blood pressure. The smart shoe transmits blood pressure readings to a wearable device, which then adjusts the fit of the show to optimize blood flow. The smart shoe helps the…

Salted Venture’s smart golf shoes

Salted Venture, a Korean company, has created smart shoes that shows how a user's weight shifts during a golf swing. Reminiscent of the orthotic sensing plate which displays a visual representation of pressure distribution, this weight…

Smart Footwear Overview

Purpose This sector provides context around the concept of smart footwear. Big Picture  Consumer demand has increased for wearable technology. Smart footwear generally includes at least one sensor and/or at least one haptic device.…

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