Mustard’s Got the Money, Now it Needs Patents

Mustard, an AI-powered baseball coaching app, announced in January 2022 that it successfully raised $3.75 million in seed funding led by some of the biggest names in sports tech including Lake Nona Sports & Health Tech fund, Mark…

Adidas and Tectus Partner with Huge Aspirations

Tectus Corp, dba Mojo Vision, is a tried and true leader when it comes to the development of the world’s first AR contact lens. That’s right, contact lenses that support similar projections to that of Google Glass, without the unstylish…

InPlay Technologies Could Have a Trick or Two Up Its Sleeve

In late September 2021, Patent Forecast discovered a new patent application filed from an unknown assignee. The application related to technology that was able to predict and mitigate the risk of injury by utilizing AI and machine learning…

Investment In Fantasy Is Increasing, But Not the Number of Patents

With the return of sports following the COVID-19 pandemic, fantasy sports quickly resumed taking over hours of free time (and some work time) for millions of people worldwide. Nothing can get a group of people together or divide them like…

Disney Wants to Revolutionize Your Living Room

Disney, and its subsidiary ESPN, are looking to change the way you consume media. If you’ve ever watched a sporting event, you are likely to know the pain of missing a key play because the broadcast overlays information about players, past…

ShotTracker Eyes Football but It Should be Eying Patents

As discussed in a previous insight, the smart basketball market is pretty crowded at the moment, with three companies, ShotTracker, Wilson, and Sstatzz Oy, taking up a significant amount of the market. Of the three companies, ShotTracker…

Watch out for HIO Media

In mid-November, Hole-in-One (HIO) Media had its second patent application publish in the Sports Analytics Patent Forecast®. The application is a continuation of its previously granted application that relates to technology for displaying…

What Happened to Nextiles?

In a previous insight, Patent Forecast® highlighted the rapidly growing IP surrounding the innovative technology of Nextiles and commended the company for their patent-first approach, but what’s happened to them since? The company has been…

The NBA Looks To Join the Hawk-Eye Club

As sports technology becomes more and more sophisticated, it looks to be approaching a crucial point that is met with hope for some sports fans and dread for others. The times of automated officiating are quickly approaching sports of all…

Check Swings and Patents – Keep an Eye on SMT

As October, and the playoffs, progresses it's fairly normal to see heightened emotions amongst MLB fans as their favorite teams battle it out for a shot at a world series. That being said, things might be extra tense surrounding the Bay…

Acquisition and Patent Data Could Give a Sneak Peek to a New Slinger Product

Slinger, the manufacturer of a tennis bag/launcher used for training, recently announced that it would begin the process of acquiring the sports tech/video analytics company, Playsight. While the two companies are both centered around the…

SMT Re-Enters the Rink

In a previous insight, Patent Forecast® highlighted the rapid growth of SMT’s patent portfolio to capitalize on the white space that was once in the Telemetry Analytics subcategory and its exclusive contract for player and puck tracking in…

Genius Sports vs. Stats Perform

Two of the largest sports data companies worldwide are beginning to battle it out on the patent field. The two companies, Genius Sports and Stats Perform, have been rivals since their founding, but recently competition between their…

WIN Reality Raises Debt Funding but How Is It Protecting Its IP?

Since its founding in December 2018, VR baseball and softball training company, WIN Reality, has taken the baseball and softball training industry by storm, already being implemented by professional and collegiate programs nationwide. The…

Opportunities Lie Where Disney Is Lacking

Disney has been a longtime leader in the Sports Analytics Patent Forecast® with years of patent activity devoted to both Data Analytics and Data Application. However, its lead might not last much longer if it continues the level of patent…

Are Topgolf and Trackman Preparing for Battle?

Both Trackman and Topgolf are known for their shot tracking abilities and implementation of these abilities for both fun and more serious training as their technology allows for players to track their shots and gather key metrics. A place…

IBM Patents in Events. What Comes Next?

IBM’s entrance into the Sports Analytics Patent Forecast® has been well-documented as the global patent leader looks to capitalize on technology areas forgotten by those already in the sector. One subcategory that has seen continuous…

Stats Perform Moves Into Cricket, Bowling Over Competitors

Stats Perform is primarily known for its role as a data provider to professional sports leagues worldwide, but recently has appeared to diversify its revenue streams and become a leader in AI-powered analytics. Its two biggest sports data…

Why Is a Telecommunications Company Entering the Sports Analytics Sector?

With companies large and small trying to get involved in the rapidly growing sports analytics market, it is no surprise to see companies filing for patents that one would not expect to see in the sector. However, a specific group of…

Stats Perform Uses AI to Outperform Competition

If there is one thing Stats Perform has become a leader in since its inception, it's the applications of AI in sports analytics. The company hosts a full suite of solutions in fields such as broadcasting and data collection. According to a…

Intel Could Soon Blitz Sony’s Market in Sports Analytics

As discussed in a previous insight, Sony’s subsidiary, Hawk-Eye, signed on to provide its SMART Replay system to the NFL to be implemented in the upcoming season. The system allows for the synchronization of every camera angle being…

Hawk-Eye Lands Partnership with NFL. Now It Needs Patents

Hawk-Eye announced in July 2021 that it would be entering a partnership with yet another professional sports league, the NFL, to supply its SMART Replay technology to help referees in the making of replay decisions. The technology will be…

We Found A Match: Hudl and Pixellot

In a previous insight, Patent Forecast® discussed how Hudl (Agile Sports Technologies) has become active in a space where it has a patent deficiency. From the looks of it, Hudl won’t heed our warning as it appears to be staying course in…

EDH attempts to operate under the radar. Not so fast…

Within the Telemetry Analytics category, most of the top assignees are fairly notable companies in the sports analytics industry like SMT and Zebra Technologies. Then, you stumble across one that you likely have never heard of, EDH. It…

Patents Once Again Lead to Partnerships for Pixellot but Leave an Opening for Competitors

Pixellot has a long history of partnerships with different youth and amateur leagues across the world to leverage its AI powered, automated video production system to allow leagues the ability to broadcast games without high production…

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